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14 min read

Four Psychological Triggers on Your Landing Pages That Are Turning Customers Away

By Jeremy Smith on Feb 19, 2019 11:25:24 AM

Why are Your Landing Pages Turning Customers Away?

You’ve worked hard on your landing page — really hard. You’ve fine-tuned every last pixel on your CTA button, retinted the image several more times, wordsmithed the heck out of that headline, and placed that killer testimonial right where you want it to be.

Topics: anxiety friction Landing Page Optimization Testimonials user experience Web Psychology
11 min read

Optimizing For Conversions: Reducing Anxiety During Checkouts

By Jeremy Smith on Apr 7, 2016 4:30:33 AM

Part 5 of 5 - Optimizing For Conversions - Reducing Anxiety

Topics: anxiety Conversion Optimization Conversion Triangle site search user intent

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