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15 min read

Can You Answer These Six Questions About Your Customers?

By Jeremy Smith on Feb 19, 2019 11:34:17 AM

Conversion rate optimization is about knowing your customers.

Topics: content Conversion Optimization ecommerce Google Analytics sales funnel Social Media
11 min read

How SEO & CRO work together

By Jeremy Smith on Feb 19, 2019 11:24:11 AM

Wouldn’t it be nice if you could totally nail it with CRO and SEO at the same time? Thankfully, it’s possible.

Topics: content Conversion Optimization CRO Landing Page Optimization Page Load Time SEO
9 min read

Conversion Rate Optimization: 10 Things You Must Know

By Jeremy Smith on Feb 19, 2019 11:19:42 AM

How I Approach Conversion Optimization

I’ve been doing conversion rate optimization for a while, plus telling other people how to do CRO. Conversion rate optimization requires a lot of data, a little bit of science, a ton of knowledge, and a load of patience. But it’s really not that complicated — as long as you go into it with the right mindset.

Topics: A/B Testing content Conversion Optimization Landing Page Optimization SEO
12 min read

10 Questions to Ask Customers to Gather Insight for Conversion Optimization

By Jeremy Smith on Feb 19, 2019 11:19:09 AM

What if you could get inside your customers’ heads and really understand what drove them, so you could provide guidance?

Topics: content content marketing Conversion Optimization Google Analytics Landing Page Optimization online marketing sales funnel Social Media user experience
24 min read

How We Doubled Site Traffic In 3 Months, With No New Content

By Jeremy Smith on Aug 11, 2017 12:16:46 PM

Is Content Still King?

I recently did something that I felt was very scary, borderline stupid, and dangerously risky.

Topics: content Landing Page Optimization SEO
11 min read

Why Educating Your Users Increases Conversions

By Jeremy Smith on Oct 15, 2015 7:00:35 AM

Education sounds boring, stiff, formal, dusty. Yet education is one of the most overlooked and undervalued forms of conversion dynamite.

Topics: content content marketing Conversion Optimization heuristics Unique Selling Proposition Web Psychology
14 min read

How Many Words Should You Have on Your Landing Page?

By Jeremy Smith on Aug 14, 2014 7:59:18 AM

Landing Page Length

One of the biggest questions in landing page research today is how much content should the landing page have?

Topics: content Conversion Optimization Landing Page Optimization Web Psychology

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