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12 min read

Stop Obsessing Over Button Color

By Jeremy Smith on Feb 19, 2019 11:32:40 AM

What Color Should My Buttons Be?

Want to get in an animated discussion with a conversion optimization expert?

Topics: Conversion Optimization conversions CTA buttons Landing Page Optimization Neuromarketing Web Psychology
11 min read

The Newbie Digital Marketer's Guide to Dominating Conversion Rate Analytics

By Jeremy Smith on Feb 19, 2019 11:30:13 AM

This is the square one solution that you’ve been looking for.

Topics: Analytics Conversion Optimization conversions Google Analytics
9 min read

How to Unleash the Power of Micro Conversions

By Jeremy Smith on Feb 19, 2019 11:29:48 AM

Micro conversions, in spite of the diminutive connotation of their name, are anything but a small deal. Micro conversions are a big deal.

Topics: Conversion Optimization conversions Micro Conversions
12 min read

Inbound Marketing: When is a good time to start conversion optimization

By Jeremy Smith on Feb 19, 2019 11:23:38 AM

Remember Dr. Ian Malcolm from Jurassic Park?

Dr. Malcolm’s admonition isn’t just for people who are planning to create genetically engineered dinosaurs.

It’s also for overeager digital marketers.

Topics: Analytics Conversion Optimization conversions Google Analytics
11 min read

8 Conversion Optimization Tips for Low-Traffic Sites

By Jeremy Smith on Dec 8, 2014 8:31:20 AM

If your site doesn’t get much traffic, you probably feel left out of the conversion optimization game.

Topics: A/B Testing A/B Testing Conversion Optimization conversions Low-traffic Split Testing user experience Web Psychology

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