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10 min read

To what Extent can Neuromarketing Predict What Users Will Click on and Buy?

By Jeremy Smith on Feb 19, 2019 11:34:11 AM

We’re living in an advanced age. Marketing and conversion optimization have evolved to the point where we can analyze a person’s eye path on a web page, the effect of colors upon their psyche, and how much time they spend reading a blog post.

Topics: Conversion Optimization e-commerce research Web Psychology
12 min read

Squeezing More Conversions from your Thank You Pages

By Jeremy Smith on Feb 19, 2019 11:32:52 AM

How To Get Conversions From Your Thank You Pages

I love showing people untapped sources of conversions. One such untapped source is the "thank you" page. It’s been long viewed as a compulsory part of nodding to the customer’s sign-up or download. I’m here to tell you that it’s more — so much more.

Topics: Conversion Funnel Conversion Optimization e-commerce Landing Page Optimization
12 min read

Increase Conversions By Targeting The Emotional Sweet Spot

By Jeremy Smith on Feb 19, 2019 11:32:26 AM

Reaching Your Customer's Emotions

Prepare to get emotional. You may not know this, but 100% of the customers who buy from your site or convert on your site are driven by emotion. We are emotional creatures. We cannot remove emotions from the equation of decision-making in daily life.

Topics: Conversion Optimization e-commerce Web Psychology
9 min read

Top 10 E-commerce Fears of the Everyday Online Shopper

By Jeremy Smith on Feb 19, 2019 11:27:35 AM

How To Ease Customer Fears On Your Ecommerce Site

There are two MAIN factors that will help you achieve success in e-commerce – understanding who your customers are and solving their problems before they arise. It's the only way your site will achieve the best conversions every time.

Topics: Conversion Optimization e-commerce online marketing research
17 min read

The Top 7 Places Where People Leave Your Conversion Funnel

By Jeremy Smith on Feb 19, 2019 11:26:27 AM

How To Keep Users In Your Conversion Funnel

Your conversion funnel might have some major problems — spots where conversions are getting destroyed. Just think. If you can stop up all those holes, you will begin seeing huge improvements in your conversion numbers.

Topics: Conversion Funnel Conversion Optimization e-commerce
12 min read

How to Become a Conversion Optimization Jedi In Two Weeks — Or Less

By Jeremy Smith on Jul 4, 2016 8:00:41 AM

So you’d like to become a conversion rate optimization guru?

Topics: Conversion Optimization e-commerce Split Testing
10 min read

7 Email Marketing Facts that Will Improve Your Conversions

By Jeremy Smith on Mar 30, 2014 4:22:22 PM

Email marketing is not dead. In reality, it’s still the best tactic for generating B2B and B2C leads, nurturing those leads, and scoring tons of conversions.

Topics: content Conversion Optimization e-commerce Email Marketin Email Marketing mobile