Here’s the problem with conversion optimization:
Why are Your Landing Pages Turning Customers Away?
You’ve worked hard on your landing page — really hard. You’ve fine-tuned every last pixel on your CTA button, retinted the image several more times, wordsmithed the heck out of that headline, and placed that killer testimonial right where you want it to be.
Part 4 of 5 - Optimizing For Conversions - Finding & Eliminating Friction
Introduction: Optimizing For Conversions With User Intent