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3 min read

Which segments work the best for digital marketers

By Jeremy Smith on Jun 27, 2019 12:00:00 PM

Google Analytics, Segmentation That Works.

Topics: Google Analytics segmentation Google GA
10 min read

Why Segmentation Is the Secret to Any A/B Testing Strategy

By Jeremy Smith on Feb 19, 2019 11:34:07 AM

How To Segment Your A/B Testing

There are two things I want to convince you of in this article:

Topics: A/B Testing Conversion Optimization segmentation Split Test Split Testing