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4 min read

Crawlability: The truth about robots and sitemaps

By Jeremy Smith on Jan 1, 2020 8:06:38 AM

If you are working in SEO, you probably recognize that for your site to be listed in search engine results it has to have been crawled and indexed by the search engine. You know that search engine “robots” do this work.

Topics: SEO
3 min read

Using Google's page speed tool to improve your Users Experience

By Jeremy Smith on Apr 25, 2019 11:49:54 AM

I know I’m not telling you much when I say we live in a hurry-up world. In fact, I guess I wasted a few seconds of your time telling you that, and now a few seconds more acknowledging …

Topics: SEO page speed
9 min read

3 SEO Questions Search Console Can Answer in Google Analytics

By Jeremy Smith on Feb 19, 2019 11:34:18 AM

There are 3 Important Questions You Can Answer In The Search Console Reports. 

Topics: Google Analytics SEO
11 min read

How SEO & CRO work together

By Jeremy Smith on Feb 19, 2019 11:24:11 AM

Wouldn’t it be nice if you could totally nail it with CRO and SEO at the same time? Thankfully, it’s possible.

Topics: CRO SEO
11 min read

Vanity Metrics: Reporting on website traffic or sessions is flawed

By Jeremy Smith on Feb 19, 2019 11:22:29 AM

I’m convinced that a website’s most important measurable metric is conversions. Because that is true, we need put traffic in its proper place. I think you should quit worrying about your website traffic.

Topics: A/B Testing Conversion Optimization SEO
9 min read

10 Things You Should Consider Before  Doing Conversion Optimization

By Jeremy Smith on Feb 19, 2019 11:19:42 AM

I’ve been doing conversion rate optimization for a while, plus telling other people how to do CRO. Conversion rate optimization requires a lot of data, a little bit of science, a ton of knowledge, and a load of patience. But it’s really not that complicated — as long as you go into it with the right mindset.

Topics: A/B Testing content Conversion Optimization Landing Page Optimization SEO
24 min read

How We Doubled Site Traffic In 3 Months, With No New Content

By Jeremy Smith on Aug 11, 2017 12:16:46 PM

I recently did something that I felt was very scary, borderline stupid, and dangerously risky.

Topics: content SEO