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10 min read

Why Segmentation Is the Secret to Any A/B Testing Strategy

By Jeremy Smith on Feb 19, 2019 11:34:07 AM

How To Segment Your A/B Testing

There are two things I want to convince you of in this article:

Topics: A/B Testing Conversion Optimization segmentation Split Test Split Testing
12 min read

How to Become a Conversion Optimization Jedi In Two Weeks — Or Less

By Jeremy Smith on Jul 4, 2016 8:00:41 AM

So you’d like to become a conversion rate optimization guru?

Topics: Conversion Optimization e-commerce Split Testing
11 min read

How to Create a Conversion Optimization Plan Everyone Understands

By Jeremy Smith on Jun 27, 2016 8:00:16 AM

Conversion optimization is difficult to understand for people who don’t already get it.

Topics: A/B Testing content marketing Conversion Optimization online marketing Social Media Split Testing
5 min read

How Much Do You Understand About Load Speeds and Conversion Rates?

By Jeremy Smith on Jan 21, 2016 11:44:17 AM

A recent blog post at Radware took on two sacred cows about website load times and said what many of us think about image loading and page speed is wrong. They based their claim on neurological testing they commissioned.

Topics: A/B Testing Conversion Optimization Neuromarketing Page Load Time Split Testing technical optimization
11 min read

8 Conversion Optimization Tips for Low-Traffic Sites

By Jeremy Smith on Dec 8, 2014 8:31:20 AM

If your site doesn’t get much traffic, you probably feel left out of the conversion optimization game.

Topics: A/B Testing A/B Testing Conversion Optimization conversions Low-traffic Split Testing user experience Web Psychology

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